Contact
  • Ariane Maria Malfertheiner
  • International
  • ariane.malfertheiner@salewa.it
  • +39 0471 242 625

Outdoor 2012

1/31/13

WILDFIRE – A SALEWA Footwear Workshop Innovation

A new generation in alpine footwear has been launched by the footwear division of the South Tyrol mountain sport specialist, once more emphasising its reputation as the „Approach Company“. Its lightweight, anatomical fit, and an aggressive outsole tread design make the WILDFIRE the perfect companion in technical approaches. MFF has become MFF+, establishing a new standard in anatomical footwear with its 3D footbeds – completely adjustable in volume including the width of the footwear.
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12/7/11

Talking is silver – and so is sleep

Silver ions are already being used in a wide array of textiles. But SALEWA is the world’s first mountain sport specialist to incorporate them into sleeping bags - to give alpinists the feeling that they’re climbing into a 100% fresh sleeping bag every time.  Without unpleasant odours.
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12/7/11

The SALEWA Group publishes its first Sustainability Report

Nowadays, companies have greater economic, social and environmental responsibilities than ever. SALEWA takes the requirement for responsibility at all levels very seriously. To document the areas in which the group is particularly active, a sustainability report was compiled for the first time in the 75-year history of the South-Tirol  mountain sports specialist. In addition, a contract is being signed with “bluesign”, in order to ensure as much alignment as possible with current quality criteria and applicable regulations and limits.
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12/7/11

The Jr. Alp trainer has children’s heats beating faster

It’s already the big seller with the adults. And starting in the summer of 2012, it will be for the children, too:  the Jr. Alp Trainer. At 310 grams, the quality children’s boot is an absolute lightweight – and more. Its breathability and extreme flexibility set it apart.  
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12/7/11

A relaxed back thanks to Motion Fit

Rotational movement of the back are unavoidable when hiking, especially when heavy equipment is being worn. That is which the perfect fit is the most important quality a perfect hiking backpack should have. It reacts to every movement like a versatile suspension system. Thanks to the revolutionary Motion Fit system, SALEWA has succeeded in developing the ideal backpack for challenging hiking.
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